Everyone’s Googling the iPhone

By Yi-Wyn Yen

A year ago the masses had never heard of the iPhone (AAPL). This year, it was the most searched word on Google.

The iPhone ranked tops in both the U.S. and globally among the 10 most searched terms. “It became increasingly popular throughout the year, starting with the announcement in January and continuing on with the release in June,” said Marissa Mayer, Google’s (GOOG) VP of Search Product and User Experience during a press conference Tuesday.

If Google’s Zeitgeist list is any indication of what trends matter to the public, then the presidential candidates should be worried. Along with the iPhone, the top 10 U.S. list included four social networking sites — Webkinz, Club Penguin, MySpace (NWS) and Facebook. The other five included entertainment searches — celebrity news outlet TMZ, Transformers, YouTube, Heroes, and Anna Nicole Smith.

“In search, there’s a lot of interest in celebrity culture, television and movies,” Mayer said. “New terms and new meaning of terms like the iPhone, Transformers and Heroes.”

Back to main column

Filed under Google, search

1 Comments | Add a Comment | Email

Digg

Facebook

Even in Canada – where you can’t buy the iPhone – Everybody is searchiong for the iphone… http://www.apple-iphone-canada.blogspot.com

Posted By Jack, Ottawa, Ontario : December 5, 2007 9:42 am

CNNMoney.com Comment Policy: CNNMoney.com encourages you to add a comment to this discussion. You may not post any unlawful, threatening, libelous, defamatory, obscene, pornographic or other material that would violate the law. Please note that CNNMoney.com may edit comments for clarity or to keep out questionable or off-topic material. All comments should be relevant to the post and remain respectful of other authors and commenters. By submitting your comment, you hereby give CNNMoney.com the right, but not the obligation, to post, air, edit, exhibit, telecast, cablecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comment(s) and accompanying personal identifying information via all forms of media now known or hereafter devised, worldwide, in perpetuity. CNNMoney.com Privacy Statement.